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December 11th, 2009 admin Leave a comment Go to comments

Mistakes to Avoid in Catalog Printing

We are all of course not perfect. In terms of catalog printing some people approach this simple task and turn it into a nightmare of a time. Even some professionals can make mistakes in a print catalog over and over again without actually realizing what they've done. So its important to learn from your mistakes, and maybe even learn from the mistakes of others. If you are just about to start your own catalog printing endeavor, or maybe you are a professional that just needs a little refresher then we have a good guide for you here. Below you will find a few common mistake people make when they print catalogs. Hopefully you can learn from these mistakes and you can improve how your whole catalog printing process works.

Lack of Planning
This is one of the most common mistakes we have seen in catalog printing. Some shop owners think catalog printing is as simple as taking pictures, writing notes and then sending it off to the printers. This is wrong. This will lead them to an extended process of question and answers with the catalog printing company. Questions like the dimensions, paper quality, paper type, color combinations will take time to figure out, and the printer and the shop owner will just waste time in doing so since there was no planning stage.

The design will also suffer from this, since a catalog design should be well thought out with considerations for the catalog printing budget, the target market and of course the products being sold. If the catalog has not been planned well from the beginning you may end up with an increased cost to catalog printing, less than satisfactory sales and products that are misrepresented in the catalog. To put it simply, when you don't plan this thoroughly it will be a mess.

Wrong Concept
Another common error in catalog printing is a failed design concept. Catalogs, like brochures and posters should have a design concept that fits your market and your products. Some people make the mistake in using one design concept for different types of markets. For example, high-end luxury products should usually have a more elegant and sophisticated design. You don't use a “cartoon” concept or a “bargain sale” concept in such things. It may turn off your high end customers. On the flip side, if your “mainstream” color catalogs look too elegant and sophisticated your normal customers might think that your products are too expensive and leave the catalogs alone. Do you see the effect? So always try to match your design concept so that this doesn't happen.

Amateur design
Next, we have the catalogs that seem amateurish. This mistake is usually made by people thinking they can handle publishing or image editing software without training. Of course the new applications these days make it easy to create a design for a color catalog. However, will the end product look professional enough? Amateur looking catalogs will always look off and some people might even say it doesn't look credible. Will you pick up a catalog that seems like it was made by a twelve year old? It is usually best to hire a professional layout designer or graphic artist to do your catalogs. It lends credibility and shows your customers that you are serious about presenting the best of your products.

Sparing Quality
Lastly, some people try to cut corners and cut the quality of their print catalogs. This is a mistake. Catalogs are the extension of your shop or business. If people see that part of your business look substandard then thats how they will judge your company overall. A flimsy catalog with black and white pictures will not garner you any respect, and of course you sales won't be as good as well.

So those are the things you should watch out for when you start you catalog printing. Learn from these mistakes and you should be on the safe side when you churn out your own color catalogs.

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For more information, you can visit this page on catalog printing

Trains Catalog

1902 LIONEL TRAINS CATALOG VERY RARE MISSING COVER ORIGINAL NICE CONDITION
1902 LIONEL TRAINS CATALOG VERY RARE MISSING COVER ORIGINAL NICE CONDITION
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HUGE LIONEL TRAINS CANVAS PRINT 1957 CATALOG COVER 50 INCHES x 32 INCHES
HUGE LIONEL TRAINS CANVAS PRINT 1957 CATALOG COVER 50 INCHES x 32 INCHES
Paypal   US $500.00
1945 1980 LIONEL TRAINS CONSUMER CATALOGS W BINDER
1945 1980 LIONEL TRAINS CONSUMER CATALOGS W BINDER
Paypal   US $349.50
1935 MINATURE RAILWAY EQUIPMENT CATALOG MI LOCO ANTIQUE MODEL TRAIN RARE
1935 MINATURE RAILWAY EQUIPMENT CATALOG MI LOCO ANTIQUE MODEL TRAIN RARE
Paypal   US $249.99
COMPLETE SET OF 1961 1966 LIONEL train catalogs in very good condition
COMPLETE SET OF 1961 1966 LIONEL train catalogs in very good condition
Paypal   US $240.00
Greenbergs LIONEL CATALOGS 1923 32 Prewar Vol 2 NEW UNUSED Pre War Train Book
Greenbergs LIONEL CATALOGS 1923 32 Prewar Vol 2 NEW UNUSED Pre War Train Book
Paypal   US $224.99
1931 Lionel Train Catalog 52 pages full color Chic2
1931 Lionel Train Catalog 52 pages full color Chic2
Paypal   US $185.00
1933 Lionel Train Catalog 52 pages full color Chic2
1933 Lionel Train Catalog 52 pages full color Chic2
Paypal   US $180.00
GREENBERGS GUIDE TO MARX TRAIN CATALOGUES
GREENBERGS GUIDE TO MARX TRAIN CATALOGUES
Paypal   US $175.00
Outstanding Authentic 1926 Lionel Train Catalog 48 Vivid Color Pages with Prices
Outstanding Authentic 1926 Lionel Train Catalog 48 Vivid Color Pages with Prices
Paypal   US $175.00
1934 Lionel Full Color Train Catalog 36 pages Chic2
1934 Lionel Full Color Train Catalog 36 pages Chic2
Paypal   US $155.00
Greenbergs LIONEL CATALOGS 1955 60 Vol 5 UNUSED MINT O Gauge Postwar Train Book
Greenbergs LIONEL CATALOGS 1955 60 Vol 5 UNUSED MINT O Gauge Postwar Train Book
Paypal   US $149.99
Greenbergs MARX TRAIN CATALOGUES Book 1938 1975 O Gauge 027 NEW MINT UNUSED
Greenbergs MARX TRAIN CATALOGUES Book 1938 1975 O Gauge 027 NEW MINT UNUSED
Paypal   US $149.99
VINTAGE 1934 TOY CATALOG LIONEL TRAINS PEDAL CARS MICKEY MOUSE ERECTOR SETS
VINTAGE 1934 TOY CATALOG LIONEL TRAINS PEDAL CARS MICKEY MOUSE ERECTOR SETS
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1940 Lionel Train Catalog 64 pages full color Chic2
1940 Lionel Train Catalog 64 pages full color Chic2
Paypal   US $145.00
Old 1931 LIONEL TRAIN 52 PAGE CATALOG EXCELLENT CONDITION
Old 1931 LIONEL TRAIN 52 PAGE CATALOG EXCELLENT CONDITION
Paypal   US $130.00
Lionel 1947 Train Catalog 32 pages full color Chic2
Lionel 1947 Train Catalog 32 pages full color Chic2
Paypal   US $125.00
1950 1959 LIONEL TRAINS CONSUMER CATALOGS SECONDS
1950 1959 LIONEL TRAINS CONSUMER CATALOGS SECONDS
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LOT 3 NICE LIONEL TOY TRAIN MODEL RAILROAD CATALOGS 195319551957 RR
LOT 3 NICE LIONEL TOY TRAIN MODEL RAILROAD CATALOGS 195319551957 RR
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15 diff Lionel train catalogs 50s 60s 70s Near MInt
15 diff Lionel train catalogs 50s 60s 70s Near MInt
Paypal   US $119.00
1927 28 Hornby Book of Trains Two Catalogs of this rare year
1927 28 Hornby Book of Trains Two Catalogs of this rare year
Paypal   US $110.00
Lionel 1948 Train Catalog 36 page full color Chic2
Lionel 1948 Train Catalog 36 page full color Chic2
Paypal   US $110.00
Lionel Trains Dealer Catalog Book
Lionel Trains Dealer Catalog Book
Paypal   US $100.00
1940 LIONEL TRAIN CATALOG ORIGINAL 64 PAGES
1940 LIONEL TRAIN CATALOG ORIGINAL 64 PAGES
Paypal   US $100.00
1937 LIONEL TRAIN CATALOG ORIGINAL 48 PAGES
1937 LIONEL TRAIN CATALOG ORIGINAL 48 PAGES
Paypal   US $100.00
1939 LIONEL TRAIN CATALOG ORIGINAL 52 PAGES
1939 LIONEL TRAIN CATALOG ORIGINAL 52 PAGES
Paypal   US $100.00
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Trains Catalog
Do you think this bike is ok for me?

I want a bike to ride around town and sometimes cross-train instead of running.. I know it is a mountain bike, but most people said it had a smooth ride.. Is this an ok bike to ride around in??

http://www.walmart.com/catalog/product.do?product_id=4231518#Accessories+to+Buy

NO!!!! Never ever ever buy a full suspension bike for that cheap, or any bike for that matter. Do yourself a favor and go to a real bike store and spend at least $300 on a bike. I just picked up a really basic Giant MB for $200 on clearance that was normally about $300, so now is the time for good deals.

The one at Wally World is made to look cool and that's about it. It's gonna be bottom of the line crappy parts, weigh a ton, and will be out of adjustment and likely break very quickly.

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